Objective
Let every customer see where their shipment is without calling.
Customers called dispatch dozens of times a day to ask about delivery status.
The problem
High call volume and no shared view of delivery progress.
Our solution
A tracking platform with a driver app, dispatcher dashboard and customer tracking links sent by SMS.
The result
Status calls dropped by around 70 percent in the first quarter.
Timeline
- Start
- Driver app pilot
- Customer tracking launched
